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DIY Musician Blog // Paid Ads

If you’ve ever released songs into the universe, you know it’s more than just the music. With so much content out there today, the if-you-build-it-they-will-come mentality won’t get anyone too far, unless “they” know where to find “it” (“it” being your music). Truth is, although every band starts their music career somewhere , we don’t really hear stories of quiet releases, songs with <1,000 spins, or a let-down that came from unmet expectations on release day. Thankfully, there are a number of tools (free & paid) to help you spread the word about music, shows or events your fans need to know about. While I’ll admit I often encourage indie bands to learn earned media strategies – think press

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