Our paths crossed with 45 Riots as their first artist, Day Kornegay, had an EP ready to go & wanted to build a brand from scratch to help promote it!
Once we heard their vision, we agreed DIVA Content Creation, PR & Social Media Campaigns would lay the right foundation. We kept a long-distance relationship with their team, as they bounced between LA, New York & all over the world (...yes, we had total wanderlust!). To bridge the gap, we had weekly check-ins by phone throughout campaigns, kept in close touch by phone / email / text as worked best for them & were guided by our Tentative Timeline for Branding + Promotions Deliverables.
We saw Day's audience on Facebook hit the 2K+ mark within weeks of our audience growth campaign, allowing fans & friends alike to see the 'killer content' we'd created, along with social proof from press features & engagement-related success metrics on social media. Since we helped kick things off, Day's 'vibe' remains true to his vision & we couldn't be more proud of his success!