We heard from Charlie when he was on the cusp of his debut single premiere for "MoonBounce." Based on his bandwidth & budget, we decided to do a DIY PR Sidekick Session.
Together, we rolled up our sleeves to learn PR with strategies & "prep" work by sharing a giant spreadsheet! Our session included a pre-built list of contacts, so we used our session to add to the list by identifying journalists we thought would LOVE his new single, based on their content.
We kept in touch with Charlie by Soundboarding his next steps, including his EPK & email content ... the results? He landed press effectively, while saving time AND money.